Manager - Business Analytics

About PayU:

PayU is the fintech and payments arm of Naspers - A global consumer internet group with market value of USD 100 bn and one of the largest technology investors in the world. The Group's businesses serve more than 1.5 billion people in 89 markets and are the market leaders in 77 of those markets.

PayU India is one of the leading payment service providers, operating in one of the fastest growing industry in India, a high growth economy. The company offers more than 70 local payment methods and serves more than 350,000 merchants including leading e-commerce businesses in India. PayU Group including PayU Finance, a non-banking finance company, also enables credit to consumers and small businesses thus extending the reach of financial services. Find out more at www.payu.com

Role:                   Manager – Business Analytics

Location:           Gurgaon/Bangalore/ Mumbai

The Team

Our analytics team develops deep user insights based on hundreds of millions of transactions in India. The role is with the PayU India Innovations team, with specific focus on creating digital Insights from PayU Payments data to improve effectiveness of marketing spends of clients. PayU Payments data has emerged as a powerful source of information.

Example use cases are:

  1. Identifying HNI users requiring wealth management product for a Banking partner
  2. Identifying consumers with passion for travel for holiday lifestyle company
  3. Identifying credit-worthy cosumers with propensity for personal loan
  4. Identifying digitally savvy consumers for online banking products
  5. Identifying affluent food lovers for dining business

Joining our analytics team offers you the chance to make a difference to wide range of businesses in a rapidly growing market. Deep insights driven customer management and acquisition are critical drivers of growth and profitability of virtually every business today. Therefore, PayU Innovations is building out its digital insights and AI/ML capabilities and will continue to do so in the coming years. You will be able to help shape the efforts at PayU towards this objective.

Key Responsibilities:

  • Lead and mentor a team of business analysts and data scientists, work with large and complex data sets to solve business problems, applying advanced analytical methods
  • Own and lead audience analytics projects by building deep insights driven user personas and best-in-class audience insights platform
  • Drive success with clients for audience analytics practice from understanding requirements to delivering the best-in-class insights to improve their marketing spend efficiency
  • Work on innovative AI / ML solutions predicting users online behaviour to help PayU merchants in customer acquisition and customer management
  • Expedite root cause analyses/insight generation against a given recurring use case through automation/self-serve platforms
  • Work closely with PayU internal partners (e.g. Business and Technology teams) to design and implement optimal solutions
  • Establish data governance policies, standards, and best practices and ensure data quality, integrity, and security across all data sources
  • Access to 5000+ training courses accessible anytime/anywhere to support your growth and development (Corporate with top learning partners like Harvard, Coursera, Udacity)

Requirements to be successful in this role:

  • A degree in Statistics, Business Administration, Computer Science, Mathematics or other similar quantitative field from a premier institute
  • 5+ years of experience in analytics/data science or a related field with leadership experience in managing teams
  • Good experience in deriving insights and/or building machine learning in R/Python and SQL
  • Ability to directly implement solutions and see them in action; critical partner for all decision-making in the organization
  • Excellent communication and stakeholder management skills and demonstrated focus for client / customer satisfaction, with the ability to convey complex data insights to non-technical audiences
  • Strong problem-solving skills with the ability to understand and execute complex analysis
  • Detail-oriented with the ability to self-direct work in an unstructured environment and strong problem-solving and critical thinking skills, with a customer-centric mindset
  • Should be a great people leader who promotes knowledge-sharing and inclusivity

 

Our Commitment to Building A Diverse and Inclusive Workforce

As a global and multi-cultural organization with varied ethnicities thriving across locations, we realize that our responsibility towards fulfilling the D&I commitment is huge. Therefore, we continuously strive to create a diverse, inclusive, and safe environment, for all our people, communities, and customers. Our leaders are committed to create an inclusive work culture which enables transparency, flexibility, and unbiased attention to every PayUneer so they can succeed, irrespective of gender, color, or personal faith. An environment where every person feels they belong, that they are listened to, and where they are empowered to speak up.

Inspired?

Are you ready to utilize your skills and expertise to build value and enrich communities across the globe? Engage with us to discuss further!